Definition
Session Recording
A video replay of a visitor's interactions on a website, showing mouse movements, clicks, scrolls, and form inputs. Used to identify UX issues and optimize social proof placement.
What does Session Recording mean?
Session recording captures a video-like replay of an individual visitor's on-page behavior, including mouse movement, clicks, scrolling, and form interaction, reconstructed from logged browser events rather than an actual screen capture. It lets a researcher watch a real session unfold after the fact.
Why does Session Recording matter?
It matters because aggregate metrics like bounce rate or conversion rate tell you that something is wrong but not why; watching actual sessions often reveals the specific point of confusion, hesitation, or friction, including moments where a visitor appears to look for and not find trust information.
How is Session Recording applied in practice?
Recordings are collected through a tracking script and reviewed by researchers, usually filtered to sessions matching a pattern of interest such as cart abandonment, with findings used to generate hypotheses that are then validated through A/B testing rather than acted on from a single anecdotal session.
Go deeper
Related terms
Where this fits
Session Recording sits in the conversion analytics part of the NotiProof resource network.
Read the Conversion Analytics guide